*Updated 10/21/2024 with Off-Season Hours
Long Beach Island holds a steadfast place in many-a-vacationer’s-heart. Beloved for its quiet beaches, wholesome residential streets and charming assortment of mom and pop shops, the 18 mile barrier island that many call home (and some call ‘second home’) is a premier Jersey Shore destination for more than one reason.
One of our favorite reasons to love LBI? Its multitude of shopping options.
Before you embark on your next spree, take a look at our guide below that lists some of our favorite stops across Long Beach Island.
No LBI shopping guide would be complete without a bit of gushing over Sink R Swim – a staple and, in our opinion, mandatory shopping experience in the local community. Serving seemingly every generation, Sink R Swim’s curated collection of apparel and accessories draw from brands dedicated to the trifecta: quality, sustainability and functionality.
Stocking everything from comfortable athletic wear and chic swimsuits, to linen button-downs and buttery-soft graphic tees – the boutique is an absolute must for the Long Beach Islander.
- Where: 11205 Long Beach Boulevard, Long Beach Township, New Jersey
- In-Season: Open Monday - Thursday, 10am-8pm and Friday - Sunday, 9am-8pm
- Off-Season: Open Friday November 29th and Weekends until December 23rd
Tucked between a coffee shop and interior design studio on the main thoroughfare in Beach Haven lives a lovely little women’s shop named Allie May Boutique.
Begun by a Fashion Institute of Technology graduate and Allentown native, Allie May sells modern looks with a youthful, coastal edge. Find anything from flouncy dresses and flirty swimwear, to slouchy jackets and trendy matching sets at this chic new addition to the Queen City!
- Where: 11205 Long Beach Boulevard, Long Beach Township, New Jersey
- In-Season: Open Monday - Thursday, 10am-8pm and Friday - Sunday, 9am-8pm
- Off-Season: Open Sunday, Monday-Thursday 10am-5pm and Friday-Saturday 10am-6pm (Closed Tuesdays)
Farias
Farias Surf and Sport is something of an institution when it comes to Long Beach Island. Frequented by surfers, fashionistas, tourists, year-rounders and everyone in between, the family-owned business has it all (and more): surf boards, swimwear, beach essentials, bikes, kids’ gear, apparel, footwear… you get the gist.
- Where:
- Ship Bottom: 2800 Long Beach Boulevard and 2712 Long Beach Boulevard
- Surf City: 506 Long Beach Boulevard
- Beach Haven: 823 N Bay Ave and 220 Centre Street
- When: Hours vary with location.
A member of the Farias family of stores, Five 0 Six Surf Boutique is Surf City’s not-so-hidden gem. So named for its position on the boulevard (506 Long Beach Boulevard), the adorable boutique brims with coastal-inspired apparel and accessories for women of all ages.
- Where: 506 Long Beach Blvd, Surf City, New Jersey
- In-Season: Open Daily, 9am-8pm
- Off-Season: Open Sunday 10am-5pm, Wedneday-Thursday 11am-5pm, Friday-Saturday 10am-6pm (Closed Monday-Tuesday)
Each winter, Taylor Thorn traverses the globe to source materials and inspiration for her Barnegat Light boutique Yaatree Bazaar.
A stone’s throw from the lighthouse, Thorn’s shop is replete with her colorful hand-made collaborations: beachy dresses, oversized loungewear, bohemian sweaters. We’re confident when we say that her bold pieces are nothing like you’ve ever seen (or worn) before.
- Where: 708 Broadway, Barnegat Light, New Jersey
- In-Season: Open Daily, 10am-6pm
- Off-Season: closed, open Friday 11/29
Situated on the Boulevard in Surf City, Little Bungalow is a sweet (and, yes, little) haven of fine goods and apparel. A swift glance around the shop reveals an intentional selection of casual-yet-luxurious women’s wear, natural beauty products, vintage gifts and more.
- Where: 1700 Long Beach Blvd, Surf City, New Jersey
- In-Season: Open Monday - Saturday, 10am-5pm and Sunday, 11am-4pm
- Off-Season: closed, open for Thanksgiving weekend 11/29-12/1
What do books, self-care products, gifts, home goods and beach accessories have in common? All can be found at the Dune Market in Beach Haven.
This cozy shop is home to ethically-sourced treasures that promote simple, coastal living.
- Where: 414 N Bay Ave Suite D, Beach Haven, New Jersey
- In-Season: Open Daily, 9am-6pm
- Off-Season: Thursday-Monday 10am-5pm (Closed Tuesday-Wednesday)
When shopping in the bustling town of Beach Haven, Island Gypsy is tough to miss. Sat across from Bay Village and Schooner’s Wharf in an elegant building with impossibly large double doors that punctuate the shop’s entrance is Island Gypsy – a young vacationer’s retail heaven.
New in store this season are oversized tops, feminine mini-dresses and slouchy matching sets.
- Where: 901 N Bay Ave, Beach Haven, New Jersey
- In-Season: Open Daily, 10am-11pm
- Off-Season: closed
If you’re looking for the “perfect wardrobe,” you’ll surely find it at Coco Kimono in Surf City. The boutique is home to elevated, feminine looks. A splendid mix of closet staples and unique statement pieces befitting any LBI occasion.
- Where: 2017 Long Beach Blvd, Surf City, New Jersey
- In-Season: Open Daily, 10am-7pm
- Off-Season: Thursday-Sunday 11am-5pm (Closed Monday-Wednesday)
About the Author
Born and raised in Surf City, Sarah Lill is a business owner and writer on Long Beach Island. Sarah and her husband, RJ, run a small media company together, creating digital content for area companies and professionals. In her precious free time, she enjoys reading, spending time with her family, horseback riding and walking around town with her son, Leon and dog, Wallis.
